2018

Lead Producer

 

Bonnaroo Music & Arts Festival (Manchester, TN)​

We were tasked with bringing Miller Lite’s New Music on Tap Lounge and VIP (hospitality) area to life, incorporating elements of Miller Lite Bar 75 along the way.

 

Our goal was to create two unique spaces that were both functional and comfortable - a place where guests could kick up their feet after a long day at the festival and enjoy a Miller Lite.

​

​

 Agency: MKG